BettaF!sh wants to replace products in our kitchens with seaweed. Now they are doing that with TU-NAH in the supermarket, but eventually they want to have a bigger impact by focusing on white label and B2B.

The TU-NAH launch was the showcase that they can replace fish with a seaweed-based product. They are now working on many new fish species. Their goal is to invest in research and development to start and scale production of these other species, so that they can develop seaweed-based alternatives for all food categories. Ultimately, they want to expand the range of fish species, soon launching their second fish species, a plant-based salmon.

Simultaneously, they want to go back to seaweed as an ingredient. They want to apply for some research grants to look at the development of seaweed as an ingredient so that they can build our own flavour toolkit. This will allow them to develop whatever we want in the future.

Read the interview with BettaF!sh here: Welcome to our new Member: BettaF!sh. Known for their seaweed TU-NAH - North Sea Farmers.